DFP Tutorial: How to Create a Doubleclick for Publishers Account

DFP Tutorial: How to Create a Doubleclick for Publishers Account


Hello and welcome to our new Learn to Monetize
More Video series. I’m Megan and today we’ll show you how to create a DoubleClick
for Publishers (or DFP) account so that you can begin using Google’s industry leading
ad serving platform. This is the first of several videos we’ve
created that will tackle a mix of old and new topics that cater to both beginner and
intermediate DFP users. Our videos will attempt to teach you how to harness the full power
of DFP in order to optimize your site’s ad performance. We have various sample use cases and practical
step-by-step formats to help you become more knowledgeable with DFP. In this first lesson,
we will teach you how to create a DFP account so you can begin your journey in mastering
DFP. Acquiring a DFP account is simple. The only
requirement is that you have a Google Adsense account. First, log into your Adsense account.
Then in another tab in your browser navigate to DFP’s main page. Before you can continue, you must first verify
your account. Please follow the instructions that are given. Next you’re going to select
your display language, country, time zone, and currency. After that you’ll need to
accept the terms and local settings. Once you’ve chosen these settings you can
no longer change them, so we advise you put a bit of thought into them. Again, you cannot
change your country, region, time zone, or currency once chosen. Many of the other settings, such as receiving
periodic alerts and notifications, can be changed. Now that you’re set up with your
account you can create ad units, orders, and line items. We’ll be covering all these
procedures and more in our future videos.

11 COMMENTS

    What is the use of DFP if we have monetizing ad networks… ? or how it helps to improve Adsense earning?

    Hi there!
    I have a question, and namely what should I do if I move to another country, since I can't change country and currency settings? There is really no way of changing it? What would you suggest me to do in this case?
    Thanks in advance!

    Hi,
    I'm trying but I can't sing-up on DFP and it send me this url (https://www.doubleclickbygoogle.com/solutions/revenue-management/#error=no_adsense) . this is my google adsense account please solve this problem.

    i need to know how to exclude an ad from appearing on certain web pages. For instance, we have a radio station website and have an advertiser who doesn't want their ad serving up on the obituary page. How can I keep her ad from appearing on that and other pages.

    When I click on doubleclick for publisher site it said me "The requested URL /intl/en_GB/dfp/info/welcome.htmlwas not found on this server. That’s all we know."
    Help me solve

    I cant understand the use of dfp, its useless whats exactly the benefit if i can control everything from adsense im really confused didnt get it all

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